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For the January/February 2011 The New Brewer, we present our Growth of Craft Beer issue. In this issue, we discuss topics such as managing growth, women and craft beer, co-op breweries, and brewery taprooms.
Most breweries lack a data-driven infrastructure offering the information needed for decision-making in an environment experiencing exponential growth.
Craft beer is part of a much larger phenomenon, rooted in a long-term evolution of American society and culture that’s still progressing.
Women comprise 50.9% of the population yet only 27% of women who drink alcohol partake of beer, according to a 2010 Gallup Poll. What are you doing about it?
What if a brewery’s regulars actually owned the brewery? Some brewers are doing just that: drawing on the people that will ultimately be using the brewery to actually build it.
Taprooms and tasting rooms may once have taken a cue from winery tasting rooms, but today various working models abound and reflect craft beer’s strengths.
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