Displaying results 71-80 of 7762
business-model
  1. Seminar

The Flavor of Your Taproom: How the Drinking Atmosphere Shifts the Taste and Memory of Beer

Craft Brewers Conference 2024Las Vegas, NevadaSpeaker(s): Mandy Naglich

This seminar explores how various sensory elements in a taproom impact the flavor experience even before a drink is served. It delves into the influence of music, decor, and ambiance on taste perception, backed by scientific research and industry success stories. Participants will learn to enhance customer satisfaction by optimizing sensory experiences.Read More

Paige Martin Named Draught Beer Quality Subcommittee Co-Chair paige martin cheers-ing with a full beer

Paige Martin Named Draught Beer Quality Subcommittee Co-Chair

The Brewers Association is happy to announce that the Draught Beer Quality Subcommittee has a new co-chair, Paige Martin, working alongside Larry Horwitz.Read More

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Brewers Association

The Brewers Association Technical Brewing Projects Team has over 50 years of craft beer industry experience and works alongside the Technical Committee to promote access to raw materials; support research and advances in sustainability, education, technology, and raw materials; foster a commitment to holistic safety, quality, and operational excellence; support the well-being and a sense of belonging of the people of the craft brewing community; and promote sustainable operational practices that enhance environmental stewardship. The team comprises Chuck Skypeck, Technical Brewing Projects Director; Katie Fromuth, Technical Brewing Projects Manager; and Adriana Terrón, Technical Brewing Projects Administrative Specialist.

See Technical Team's Articles

mobile playlist icon CBC 2024 Events Seminars grouping of beers of various colors

CBC 2024 Events Seminars

Hosting events at taprooms creates opportunities for breweries to engage with their customer base in fun and meaningful ways. These seminars from the 2024 Craft Brewers Conference focus on tactics to maintain successful customer engagement.Read More

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Education Program Manager

MacKenzie Staples is the education program manager for the Brewers Association. In addition to managing the resources and articles on BrewersAssociation.org, she organizes the seminars for the Craft Brewers Conference® (CBC), curates the webinars in the BA Collab Hour series, and serves as the staff liaison for the CBC Seminar Subcommittee. She is originally from Texas where she fell in love with craft beer, and is proud to say that she has visited over 800 U.S. small and independent craft breweries.

See MacKenzie Staples's Articles
business-model
  1. Seminar

Getting Guests into Your Taproom and Keeping Them There

Craft Brewers Conference 2024Las Vegas, NevadaSpeaker(s): Jill Drum, Ben Neitge, Jordan Weller

This seminar offers taproom management staff strategies for creating engaging events and programs tailored to their brewery's space, staff, and brand. It covers the four pillars of programming and entertainment, provides a guide for event considerations, and shares examples and ideas for implementation. Panel speakers offer insights for seamless event planning and execution.Read More

business-model
  1. Seminar

The 10×10 Taproom: Turning Events into a Retail Profit Arm

Craft Brewers Conference 2024Las Vegas, NevadaSpeaker(s): Tim Buckingham, Kelly Hieronymus

Owned premise sales offer breweries higher profit margins and brand control but entail significant initial and ongoing costs. The concept of a "10x10 taproom" proposes investing in event-based taprooms rotating across locations instead of new brick-and-mortar sites.Read More

Fresh New Resources Just for You Brewer in brewhouse

Fresh New Resources Just for You

The Brewers Association publishes new tools, guides, and how-tos every week. Here are some recent materials you might find useful. Note: The following resources are for Brewers Association members only. To unlock these and all other member benefits, start (or renew) your membership. If …Read More

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Marketing manager at the Brewers Association.

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Onsite Timing Trends 2024 bustling taproom

Onsite Timing Trends 2024

Is now a good time to have a beer? It's not a rhetorical question. Explore the nuance of time of day and day of week onsite brewery trends pulled from Arryved point-of-sale data.Read More

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Staff Economist

Matt Gacioch (he/him), staff economist for the Brewers Association, helps members make sense of the data that enable their businesses to thrive. He brings experience from market analytics, brewery operations, and consulting, along with an MBA, MS, and BS from the University of Michigan. Follow him on Instagram @craft_econ

See Matt Gacioch's Articles

mobile playlist icon CBC 2024 Safety Seminars brewery worker with safety glasses

CBC 2024 Safety Seminars

In this fast-paced series, learn proactive, practical, and affordable ways to avoid injuries and illnesses caused by some of the most common and serious brewery hazards.Read More

Link to author biography
Education Program Manager

MacKenzie Staples is the education program manager for the Brewers Association. In addition to managing the resources and articles on BrewersAssociation.org, she organizes the seminars for the Craft Brewers Conference® (CBC), curates the webinars in the BA Collab Hour series, and serves as the staff liaison for the CBC Seminar Subcommittee. She is originally from Texas where she fell in love with craft beer, and is proud to say that she has visited over 800 U.S. small and independent craft breweries.

See MacKenzie Staples's Articles
safety
  1. Seminar

Boilovers and Burns: Avoidance and Response

Craft Brewers Conference 2024Las Vegas, NevadaSpeaker(s): Matt Stinchfield

Heat energy is essential to brewing, but it can also result in life-changing injuries. In this session, gather expert advice on how to avoid and respond to kettle boilovers, scalds from hot liquids and steam, and direct contact burns.Read More

Displaying results 71-80 of 7762