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The New Brewer: Beer Franchise Laws Issue

Variety Packs

Variety packs, the Whitman’s Samplers of the beer world, are a valuable marketing tool for reeling in new customers and keeping old ones excited. But are they practical?

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The New Brewer: Beer Franchise Laws Issue

Crafting Diversity

A brief scan of the crowd at just about any beer fest tells the tale (and the numbers back it up): the craft beer community tends to be very, very white.

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The New Brewer: Beer Franchise Laws Issue

Small Wonders

The latest wave of the craft beer revolution has been a surge of true “microbreweries,” many of whom produce fewer than 100 barrels of beer per year.

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The New Brewer: Beer Franchise Laws Issue

The Fine Art of Floor Malting

There are still a few atavistic maltsters and brewers who are trying to recreate the beer flavors from the 19th century for us to taste today using floor-malted heirloom barley.

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The New Brewer: Beer Franchise Laws Issue

Beer Franchise Laws

Nine states have amended their beer or all-alcohol “franchise” laws during the past year, many in response to the looming distribution consolidation of Miller and Coors products.

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The New Brewer: Craft Brewers Conference Issue

Making the World Your Market

Forty-two craft breweries and the Brewers Association’s Export Development Program are doing their best to showcase the flavor and diversity of American craft beer overseas.

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The New Brewer: Craft Brewers Conference Issue

The View from Abroad

It’s no secret that the American craft brewing movement is on fire here in the U.S., but what is the perception overseas? Beer experts from 10 different countries weigh in.

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