Displaying results 7291-7300 of 7762
tnbso11 The Oyster 600x400 1
The New Brewer: Sales & Marketing Issue

The Oyster

Have you ever walked into a restaurant and immediately felt comfortable? It’s probably no accident, but rather the careful manipulation of the restaurant’s environment.

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The New Brewer: Sales & Marketing Issue

Using Music and Humor to Make People Thirsty

Certain personality traits may not only make a given drinker predisposed to drink craft beer; those same traits probably influence his or her preferences in music and humor too.

tnbso11 Consumer centric distributors 600x400 1
The New Brewer: Sales & Marketing Issue

The Rise of Consumer-Centric Distributors

Long known for their brick-and-mortar approach, distributors are now taking to the web in much the same way craft brands catapulted themselves into the public consciousness.

tnbso11 Budget Philanthropy 600x400 1
The New Brewer: Sales & Marketing Issue

Philanthropy on a Budget

Most craft brewers didn’t get into brewing to get rich, but we’re asked to help out nearly every day. Turns out, you can make a difference in your community on a dime.

tnbso11 Salary Survey 600x400 1
The New Brewer: Sales & Marketing Issue

2011 Brewpub and Packaging Brewery Salary Survey

Over the past couple of years, the economy has resulted in an extraordinarily difficult retail environment, with brewpubs on the front lines and several salary classes declining.

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The New Brewer: Raw Materials Issue

2011 World Barley and Hops Harvest

Floods, rains, drought, and storms—some at the worst possible times—led to poor growing conditions in many key agricultural areas around the world.

tnbnd11 BA Hop Survey 600x400 1
The New Brewer: Raw Materials Issue

2011 BA Hop Usage Survey

The purpose of the BA Hop Usage Survey has been one of empowerment, serving a purpose not just of education, but of communication between brewers and growers.

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The New Brewer: Raw Materials Issue

How to Estimate Your Forward Hop Contracts

Until brewers’ forward hop contracting closely matches what they actually use, farmers will continue to play “catch up” in trying to match what they grow with what we want.

tnbnd11 Draught Beer Quality 600x400 1
The New Brewer: Raw Materials Issue

Draught Beer Quality Manual Excerpt

New sections on pressure, elevation, and blended gas highlight the recently updated Draught Beer Quality Manual published by the Brewers Association.

tnbnd11 Predicting Brewhouse Efficiency 600x400 1
The New Brewer: Raw Materials Issue

Predicting Brewhouse Efficiency

We typically think of using more grain as a way to increase the gravity of a fixed volume of wort. Instead, think of using more grain to increase the volume of low-gravity wort.

Displaying results 7291-7300 of 7762