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Breweries: Don’t Forget to Provide Your 2012 Brewery Production Numbers tnbjf13 cover 580x750 1

Brewery Safety Issue

For the January/February 2013 The New Brewer, we present our Brewery Safety issue. For this issue, we take a look at how to build a better safety culture at your brewery; how to safely enter a confined space; combustible dust hazards in the brewery; and cleaning regimens and chemical safety for small brewers. In addition, author Horst Dornbusch presents a special pairing menu of courses both cooked and paired with the perfect beer. Read More

This issue is brought to you by Hopunion

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The New Brewer: Sales & Marketing Issue

Maintaining Quality in the Field

We know there are issues beyond our breweries that are changing the flavors of our beers; our goal is to locate problems so we can resolve them to ensure the highest quality.

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The New Brewer: Sales & Marketing Issue

Hiring (and Retaining) Head Brewers

With all of the openings and planned growth in established craft breweries, we may not be able to find qualified brewers, or to retain the valued brewers we currently have.

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The New Brewer: Sales & Marketing Issue

Too Many SKUs?

Are we approaching a point where there just isn’t any space left on “Planet Retail” to support all of the potential new craft brands or package offerings?

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The New Brewer: Sales & Marketing Issue

Beer to Go

They’re not just for breweries anymore. From gas stations to drug stores to convenience stores to grocery stores, growlers of draught beer are rapidly becoming commonplace.

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The New Brewer: Sales & Marketing Issue

International Collaborations

There have been countless collaborative brews between American craft brewers, but in recent years this trend has “crossed the pond” to extend to our international brethren.

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The New Brewer: Sales & Marketing Issue

Brands at Play

Many of the brewers that emerged in the 90s (and since then) have injected more than a little playfulness into the collective attitude of craft beer culture.

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The New Brewer: Sales & Marketing Issue

The Power of Content

In this digital age, there are more ways than ever to connect and engage with beer lovers. A website is standard practice, but it is only the first step for craft brewers.

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The New Brewer: Raw Materials Issue

2012 World Barley and Hops Harvest

The feed and malting barley markets are beginning to converge, while the high-alpha and flavor/aroma hops markets begin to diverge as craft brewing continues full steam ahead.

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