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Growing into the Headwinds – the Sequel!
Sure, there are headwinds in the craft beer industry! And of course the craft beer market is more crowded and competitive than ever before. So what? Despite all the hand-wringing and foreboding press reports of disruption and an industry slowdown, …Read More
Hidden Secrets of the New England IPA
Join Dr. John Paul Maye, Technical Director at Hopsteiner, as he shares his amazing research into New England IPAs, a.k.a. Hazy IPAs. He will describe the basic brewing process of this new beer style and explain why these beers are …Read More
Hop Contracting is So Yesterday – NOT
Hop contracting remains the single tool allowing craft brewers of all sizes to ensure access to the hop varieties they cherish for their beer brands. Hop growers will only produce the hops you need until you ask them to do …Read More
How to Market and Sell to People Not Like You
If you could grow your business simply by marketing to your existing clients and raking in more referrals, making money would be a cakewalk. But to generate new revenue, you have to win over the customers and clients you’re not …Read More
Legal and Government Affairs Update
Longtime Brewers Association counsel Marc Sorini provides his annual overview of the year’s developments at the intersection of law and craft beer. Topics this year will include: The implications of the Supreme Court’s pending Byrd v. Tennessee Wine and Spirits Retailers …Read More
Leveraging Your Brewers Association Resources
Ever wonder what you’re getting from your membership dues? Moderated by Brewers Association membership coordinator, Sarah Billiu, with panelists Graham Rausch, Damon Scott, and Jay Wood, this seminar will introduce new and old members alike to the wide world of …Read More
Microbiological Quality Assurance and Control for Small Brewers
Learn how to set up a proper lab and get sensitized for microbiological weak points. Jan Biering, Dipl.Ing., from VLB will talk about the set up of a microbiological lab from the perspective of a small brewer with an understanding …Read More
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