Page 235 – Brewers Association

Displaying results 2341-2350 of 7771

Adapting to Change Issue

March/April 2021

For the March/April 2021 The New Brewer, we present our Adapting to Change issue. For this issue, author Tom Hennessy asked fellow brewers to provide the best thing they did to stay afloat in the pandemic year of 2020, and their responses were as varied as their brewery models. In addition, Greg Kitsock explores how craft breweries are forging new paths to customers, including direct-to-consumer shipping, beer delivery, and hybrid beer dinners. In a related article, Alex Koral of SOVOS ShipCompliant provides a road map for getting started in direct-to-consumer shipping. Read More

This issue is brought to you by Specific Mechanical

Adapting to Change

Tom Hennessy

We brewers are in the midst of the greatest challenge the brewing business has seen since Prohibition. For those in a position to weather the tragedy, there are opportunities.

Forging a New Path to the Customer

Greg Kitsock

All breweries are hurting from the loss of draught sales, a segment expected to recover slowly. Survival has meant pivoting sharply while trailblazing new paths.

Direct-to-Consumer Shipping of Beer

Alex Koral

As the craft brewing industry navigates its way through the pandemic, many brewers are tapping into a rapidly developing sales platform: direct-to-consumer shipping.

Checking In

Trevor Rose-Hamblin and Joel Frieders

How do you lead when you need leadership yourself? The authors offer strategies for success to navigate the current choppy waters of change, pandemic, and political tension.

Cloud Marketing 2021: Know More, Do More, Grow More

Sponsored by MarketMyBrewery™ by BrewLogix

Collab Hour March 18, 2021 Speaker(s): Lori Bolin, Dan Hornbrook

MarketMyBrewery™ is a new cloud marketing platform that promises to help you know more, do more, and grow more in your marketing efforts.Read More

Presentation

preview full mentorship cohort1 1200x628 1

Inaugural Cohort of the Brewers Association Mentorship Program Begins 12-Week Experience

March 17, 2021

This week, 30 emerging and advancing craft brewing industry professionals begin a 12-week virtual experience as the inaugural cohort of the Brewers Association Mentorship Program.Read More

Written By J. Nikol Jackson-Beckham , Director of Social Impact

Director of Social Impact

A former professor of Communication Studies, Dr. J Jackson-Beckham dedicated her academic career to the study of American beer. Today, she helps craft beverage organizations develop practices that drive success, build communities, and empower individuals. She is an author, speaker, vocal advocate for the craft beverage community, homebrewer, and Certified Cicerone. In 2018, Dr. J was named the Brewers Association's first-ever Diversity Ambassador. In 2020, she was named Imbibe Magazine’s Beer Person of the Year. Today, Jackson-Beckham leads the Brewers Association's social impact efforts in diversity, equity, and inclusion, member and community engagement, high-ROI philanthropy, and association accountability.

guidance on vaccines for brewery staff 1200x628

Let’s Talk About Vaccines: How to Educate, Encourage, and Incentivize Your Staff

March 16, 2021

Can/should you make the vaccine mandatory for your staff? This post provides insight and guidance from Craft Beer HR Professionals.Read More

Written By Sarah Test Billiu , Membership Team Lead

Membership Team Lead

Sarah Billiu is the Membership Manager at the Brewers Association. She joined the Brewers Association team after obtaining a Master of Science in Information. A Certified Cicerone and University of Michigan Alum, Sarah enjoys great beer and pretending to care about Michigan football. During football season, you will likely find her paddle boarding, dog walking, or enjoying a local brew (if there is no football involved, of course).

Call for 2020 Sustainability Benchmarking Data

March 16, 2021

For all those utilizing the BA Sustainability Benchmarking Tool, please submit your 2020 calendar year data by April 15, 2021.Read More

Written By Sustainability Subcommittee , Brewers Association

Brewers Association

The Sustainability Subcommittee serves the Brewers Association purpose by helping current members and future generations to brew the highest quality beers in a manner that strengthens the value of our businesses, increases the resiliency of the natural environment and agricultural systems that provide brewing ingredients, and enhances the lives of our workforce and the communities we call home.