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Onsite Sales Trends 2024 beer sold here sign next to stemmed glass of beer on bar

Onsite Sales Trends 2024

Sales dynamics are evolving rapidly in modern taprooms and brewpubs. Keep up with part one of this series exploring draught-retail mix, item category sales breakdown, and average tab size. Your customers are speaking to you through data. Are you listening?Read More

Onsite Sales Trends 2024 May June 2024 The New Brewer

Industry Review

For the May/June 2024 The New Brewer, we present our annual Industry Review issue, analyzing how each segment of the craft brewing industry fared in 2023, along with large breweries and imports. Craft beer production was down 1% as breweries operate in an increasingly competitive environment.Read More

This issue is brought to you by Great American Beer Festival®

2023 Overview The New Brewer
The New Brewer: Industry Review

2023 Overview

The challenges for craft brewers keep evolving. The craft brewing industry was down 1% in 2023 as breweries operate in an increasingly competitive environment.

Micros The New Brewer May June 2024
The New Brewer: Industry Review

Micros

Microbreweries, which suffered the biggest decline among categories in 2023, are trying to strike a balance between maximizing volume and growing thoughtfully.

Brewpubs The New Brewer May June 2024
The New Brewer: Industry Review

Brewpubs

Despite myriad challenges, many brewpubs and brewpub groups are managing to survive and, in some cases, even thrive behind rock-solid brands and innovative solutions.

Taprooms The New Brewer May June 2024
The New Brewer: Industry Review

Taprooms

Taprooms, which were down 2.4% by volume in 2023, are tapping into their ability to connect with community as they navigate craft brewing’s challenges.

Regionals The New Brewer May June 2024
The New Brewer: Industry Review

Regionals

The Regionals category grew 1% as it adjusted to a changing beerscape and courted a new generation of drinkers that is gravitating toward health-conscious choices.

Large Import The New Brewer May June 2024
The New Brewer: Industry Review

Large Breweries + Imports

The year 2023 marked the steepest volume decline on record for the industry, with the largest decline from a single brewer and single brand in modern U.S. history.

Two Looks at Craft Prices and Elasticities man pouring draught beer in brewery

Two Looks at Craft Prices and Elasticities

Craft pricing is a hot topic in recent years. What can two data sets tell us about craft pricing and what your optimal strategy should be?Read More

Recap of 2023 Craft Beer Packaging Trends close up of canned beers packaged in yellow 15-pack

Recap of 2023 Craft Beer Packaging Trends

Take a deep dive into craft packaging in 2023 using scan data from both Circana and NIQ to understand the current facts and trends.Read More

Displaying results 1-10 of 300