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Successful marketing is imperative to growing your brand. In this section, learn about best practices and tactics for effective marketing and social media in your brewery.
You’ve brewed the beer, but there is much more to successfully operating a brewpub or brewery restaurant. Join the discussion as a group of experts guides you through running a sustainable business model, including managing the operations, costs, training, staffing, …Read More
Dealing with complaints isn’t a sexy topic, but addressing customer feedback correctly is critical to improving operations and avoiding future complaints. This seminar is designed to help breweries respond to feedback and improve processes at the same time. Read More
An overview of how Bell’s Brewery, Inc. built its key accounts team. Matt discusses lessons learned along the way and how you can implement them in your business. Read More
The retailer panel returns to the conference with a new lineup of representatives from various retailer channels. Read More
This session is designed to help you build and communicate a strong brand. Learn the framework through a case study of a Minnesota gastro-brewery, then learn how to apply these strategies to your own brand using a custom brewery branding …Read More
This seminar will outline some of the benefits and drawbacks of self distribution beyond a brewery’s initial opening. Should you distribute your own brand, and possibly other brands as well? Explore different scenarios in this seminar and learn from four …Read More
Upcoming Food and Drug Administration (FDA) regulations will require chain restaurants to publish the calorie content of all regular menu items. This seminar will provide an update on the latest government guidance and efforts by the Brewers Association to make …Read More
Plenty of sales data is available in the beer business; the question is how to make sense of all the numbers. Where do they come from? What do they mean? How do they impact your business? What should you be …Read More
Trademark disputes come in all shapes and sizes. While some disputes are foreseeable and avoidable, others are completely unexpected. This seminar will provide a general overview of trademark disputes and will feature a panel of brewers recounting their own experiences …Read More
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