2015 Beer Category and Craft Segment Review
IRI's Dan Wandel gives an in-depth look at beer sales in 2015, with a special focus on the craft brewing segment across five distinct retail channels.Read More
Displaying results 141-150 of 198
Mid-Year 2015 Beer Category and Craft Beer Review
Dan Wandel takes a detailed look at craft beer performance in 2015 through the important July 4 holiday period and into late summer.Read More
Lessons on Developing and Executing a Successful Crowdfunding Campaign
Over the past several years, raising money through the Internet, also known as crowdfunding, has emerged as a means of raising seed money for start-up breweries across the U.S. Despite its popularity, however, details on whether and how to use …Read More
Understanding Financial Metrics and How to Use Them to Operate a Growing Brewery
This session will cover moving past the start-up phase to managing a business for growth and profitability. Learn what key performance metrics to rely on, as well as what they mean and how to hit upper quartile performance. Once you …Read More
Halfway Home? Craft Continues Climbing, but Ascent Gets More Complicated
Craft continued its dizzying double-digit growth for the fifth year in a row in 2014. While the segment‚Äôs growth remained robust, some clouds became more evident as craft kept climbing. A number of deals to purchase all or part of …Read More
Where to Go Next? Using Brewing Industry and Economic Data to Grow Your Business
In this seminar, leading beer industry economists Bart Watson and Lester Jones help breweries learn how to find and use industry and government data for demand planning, market planning and business development. Read More
Employment Law for Brewery Managers
This seminar is presented to raise awareness of employment issues facing the brewing industry and to provide some helpful tips on how to address these items up front in an effort to avoid costly legal problems. This seminar is designed …Read More
Beyond the Daily Grind: Community Partnerships and Sustainability
This seminar will cover ideas for connecting with your community on local issues and communicating your sustainability practices to consumers. Read More
Hiring, Training and Managing Craft Beer Salespeople
Learn how to hire, train and manage craft beer salespeople for success. We’ll walk through each area and give you real world tactics you can put to use immediately to help drive profitable sales volume. Read More
Charitable and Non-Profit Engagement vs. Community Advertising
In this seminar you’ll find ways to engage and contribute to the needs of the community while reducing local advertising costs. Read More
Displaying results 141-150 of 198
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