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Craft Beer for a Cause: $73.4 Million of Good in 2016
According to the biennial Brewers Association Brewery Operations Benchmarking Survey, craft brewers donated an estimated $73.4 million to charitable causes in 2016.Read More
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It can be easy to forget that every brewery is also a business that requires strong leadership, a positive company culture, stable finances, and more. This section is for everything beyond the brewhouse, including regulation and government affairs; promotion of diversity and inclusion in the craft beer industry; establishment of best practices for human resources, management and leadership in breweries; maintaining healthy finance and accounting practices; and understanding the statistics and trends that are affecting the indsutry overall.
According to the biennial Brewers Association Brewery Operations Benchmarking Survey, craft brewers donated an estimated $73.4 million to charitable causes in 2016.Read More
One of the most common data requests from members concerns the demographics of craft beer drinkers (note to members: check out the recent Nielsen Power Hours for last of demographic data). For many breweries, however, they should also be asking …Read More
If you tuned into last week’s Power Hour, you may have heard the team from Nielsen share some of the data from our Craft Insights Panel (CIP) on why people visit breweries. You may have also seen the intriguing findings …Read More
The annual mid-year growth estimate is out, and at first glance it may seem like the industry headwinds are increasing, as small and independent brewers continue to see growth decelerate. That said, I think there are some good signs of …Read More
Before we turn to the mid-year 2017 growth release at the end of the month, it’s worth taking one last look at 2016. To do so, I’m going to use one of the richest state data sets: California. Now, if …Read More
Does independence matter? You bet it does. A recent survey firmly illustrates that "independently owned" can influence purchase decisions.Read More
By Matt Vannini & Lauren Boatwright The discussion of the evolution of tipping has snowballed into a polarizing topic. Restaurateur Danny Meyer fired the proverbial revolutionary shot in 2015 when he announced that he would be eliminating tipping at his establishments …Read More
The IRI Group has recently reworked their beer styles data and the results provide new insights into the changing nature of craft brewing over time. Their data can now be broken into approximately 100 styles, of which 89 could be …Read More
Does a tasting room help you grow your brand in distribution? In 2016, 9.4% of sales from small and independent brewers occurred at the brewery—up from 7% in 2015. That increasing percentage may cause some concerns from distributor partners, but …Read More
Have you been thinking about adding guest beers to your brewery tasting room or brewpub menu? You’re not alone. Read More