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Business Model

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BrewpubTaproomSmall ProductionPlanning

There are several distinct business models among craft breweries, including taproom and brewpub models, production breweries on both small and regional scales, as well as those breweries that are just getting started. Each one of these models comes with its own unique challenges and opportunities. Dive into these resources to learn best practices for your particular model.

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Displaying results 21-30 of 59
MJtnb20 Taproom 600x400
The New Brewer: Industry Review Issue

Taprooms

Tom Wilmes

Nimble taproom breweries continue to be a growth engine for the craft beer industry, as their performance accounted for 37 percent of overall industry growth in 2019.

JFtnb20 BCorp 600x400
The New Brewer: Sustainability Issue

Beyond Metrics

Gabe Toth

A growing number of breweries who are fully committed to the triple bottom line are taking the next step and becoming Certified B Corporations.

MJtnb17 Micros 600x400
The New Brewer: Industry Review Issue

Micros: Driving Craft Growth

Stan Hieronymus

Microbreweries are now the primary engine in craft growth. Seventy-eight percent of craft beer growth in 2016 came from breweries that sold fewer than 15,000 barrels.

SOtnb17 Taprooms Targeted
The New Brewer: Sales & Marketing Issue

At the Source: Taprooms Targeted as States Address Direct Sales Laws

Greg Kitsock

Many wholesalers and retailers are eyeing successful brewery taprooms nervously; and their concern has resulted in a careful examination of the laws in several states.

SOtnb17 TaproomAtmosphere 600x400 3
The New Brewer: Sales & Marketing Issue

Taproom Dynamics: The Powers of Observation

Mike Kallenberger

While true ethnography is a formal process, great insights regarding taproom dynamics can be obtained more informally by people with a willingness to see with new eyes.

MJtnb17 Brewpubs 600x400
The New Brewer: Industry Review Issue

Brewpubs: Creating Synergy

Jack Curtin

Brewpubs were up nearly 15 percent in 2016, and this strong performance is welcome news since the segment is at the very heart of the craft beer industry.

JFtnb18 Satellite 600x400
The New Brewer: The Business of Beer Issue

Farther Afield: Satellite Tasting Rooms

Tara Nurin

In a saturated market where wholesalers juggle SKUs and differentiation can determine the fate of a brand, satellite tasting rooms are becoming a popular option for breweries.

JAtnb19 SpecialFeature 1140x500
The New Brewer: Technical Brewing/Brewery Operations Issue

The Numbers Game: Understanding Financial Strategy for Your Brewery

Audra Gaiziunas

Brewing is a capital-intensive industry, so it's imperative to follow a path that brings the greatest return while conserving or boosting cash. Cash is the key to survival.

JFtnb19 Cover Taprooms
The New Brewer: Taprooms Issue

Taprooms 2.0: Craft Beer’s Booming Business Model

Greg Kitsock

Taproom sales have become so important to craft beer growth that the Brewers Association, at its board meeting in November, created a new membership category.

Displaying results 21-30 of 59