Displaying results 51-60 of 311

11957.88

Seven Ways to Use Social Media to Reach New Customers: Part II beer drinkers enjoying brewery taproom

Seven Ways to Use Social Media to Reach New Customers: Part II

In this post, we discuss ways to effectively express your brand voice, target new audiences with psychographic segmentation, make the most out of captions and hashtags, and get your team engaged in social media messaging.Read More

Link to author biography
Brewers Association

The Marketing and Communications Subcommittee advises the Brewers Association and its membership on inclusive marketing and communication practices. It works to amplify the voices and experiences of underrepresented populations and engage in inclusive storytelling about the craft brewing community.

See Marketing and Communications Subcommittee's Articles

11628.33

Seven Ways to Use Social Media to Reach New Customers: Part I patrons at taproom bar

Seven Ways to Use Social Media to Reach New Customers: Part I

Learn how small producers and craft beer businesses can use one of the most cost-effective tools—social media—to reach new customers. Read More

Link to author biography
Brewers Association

The Marketing and Communications Subcommittee advises the Brewers Association and its membership on inclusive marketing and communication practices. It works to amplify the voices and experiences of underrepresented populations and engage in inclusive storytelling about the craft brewing community.

See Marketing and Communications Subcommittee's Articles

11031.17

Responding to Harassment people in brewery with beer glass and responding to harassment resources

Responding to Harassment

This resource includes guidance for both employers and employees on their role in correcting and preventing harassment in the workplace.Read More

Link to author biography
Brewers Association

The Brewers Association Human Resources (HR) Committee seeks to provide our members with the tools needed to develop compliant HR strategies while building and maintaining stronger relationships with the teams they serve. Additionally, it is the goal of the HR Committee to bridge the gap between HR representatives, organizations, and the brewing community to promote open and honest communication leading to employee and organizational well-being.

See HR Committee's Articles

10939.24

January 2024 Federal Legislative Recap capitol building in winter with january legislative recap text overlaid

January 2024 Federal Legislative Recap

BA Senior Director of Federal Affairs Katie Marisic provides an update on the BA's relevant federal legislative efforts in the first month of 2024.Read More

Link to author biography
Senior Director of Federal Affairs

Katie Marisic is the senior director of federal affairs at the Brewers Association. Based in Washington, D.C. she plans and executes legislative, regulatory, and political strategies to drive the association's federal affairs presence on Capitol Hill. Prior to working for the BA, Katie was vice president of political affairs at the National Association of Federal Credit Unions. She got her start in politics working on congressional campaigns during the 2006 and 2008 elections. A Pennsylvania native, Katie is a long time craft brewing supporter. In 2013 she helped to open Atlas Brew Works in Washington, D.C. When she is not advocating for the craft brewing community on Capitol Hill you can sometimes find her pouring beers at a local tasting room.

See Katie Marisic's Articles

10291.27

New Jersey Governor Phil Murphy Signs Liquor Modernization Legislation Into Law beer in brewery with B.A. logo and new jersey brewers guild association logos

New Jersey Governor Phil Murphy Signs Liquor Modernization Legislation Into Law

Governor Phil Murphy (R-N.J.) signed Bill S4265 / A5912 into law on January 16, signaling a new era of liquor enforcement in the Garden State.Read More

Link to author biography
State Government Affairs

Sam DeWitt works state government affairs for the Brewers Association, and has lobbied craft beer bills from the east coast to Hawaii, on a wide range of topics from franchise reform and excise tax to self-distribution and direct-to-consumer shipping of beer. He has a Bachelor of Arts in broadcast journalism from the University of Montana and fell in love with craft brewing as an undergraduate in Missoula.

See Sam DeWitt's Articles

10261.1

New Jersey

Food, Events, and Tours Addressed in NJ Bill

Companions Assembly Bill 5270 and Senate Bill 3675 would allow craft alcoholic manufacturer licensees to sell non-alcoholic beverages and food or operate a restaurant on the licensed premises, coordinate with any food vendor, including food trucks, to provide food on …Read More

Link to author biography
State & Regulatory Affairs Manager

Pete Johnson serves as the State & Regulatory Affairs Manager for the Brewers Association (BA). He joined the BA at its inception in 2005, having previously worked as Programs Director for the Brewers Association of America. Before coming to the small brewing industry in 2001, Pete worked for 14 years with both state and federal elected officials in Pennsylvania and Washington, D.C.

See Pete Johnson's Articles

10261.1

New Jersey

Food, Events, and Tours Addressed in NJ Bill

Companions Assembly Bill 5270 and Senate Bill 3675 would allow craft alcoholic manufacturer licensees to sell non-alcoholic beverages and food or operate a restaurant on the licensed premises, coordinate with any food vendor, including food trucks, to provide food on …Read More

Link to author biography
State & Regulatory Affairs Manager

Pete Johnson serves as the State & Regulatory Affairs Manager for the Brewers Association (BA). He joined the BA at its inception in 2005, having previously worked as Programs Director for the Brewers Association of America. Before coming to the small brewing industry in 2001, Pete worked for 14 years with both state and federal elected officials in Pennsylvania and Washington, D.C.

See Pete Johnson's Articles

10149.71

How To Have More Inclusive and Effective Meetings group gathered for meeting 1200x628 1

How To Have More Inclusive and Effective Meetings

“This meeting could have been an email.” You’ve probably seen this meme if you spend time on social media. It references a fact that has only become more apparent since more and more of us are engaging in remote work. Meetings …Read More

Link to author biography
Brewers Association

The Diversity, Equity and Inclusion (DEI) Education Subcommittee works to promote and facilitate education about DEI best practices and improve cultural competency among Brewers Association members and the broader craft brewing community.

See DEI Education Subcommittee's Articles
Displaying results 51-60 of 311