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Presentations

Brewers Association (BA) members have online access to all recorded seminars, webinars, and presentations hosted by the BA. This archive includes seminars from the Craft Brewers Conference dating back to 2012, Collab Hours and Power Hours dating back to 2005, and other presentations such as member town halls, presentations to state brewers' guilds, and those presented at the Great American Beer Festival®.

link to Craft Brewers Conference page

Upcoming Presentations

Collab Hours are presented Thursdays at 1:00 PM Eastern (12:00 PM Central, 11:00 AM Mountain, 10:00 AM Pacific) and are FREE to Brewers Association members.

See Full Calendar

Displaying results 131-140 of 238
marketing-and-selling
  1. Seminar

Marketing 101 for the Start-up Brewery

Craft Brewers Conference 2016Philadelphia, PennsylvaniaSpeaker(s): Ginger Johnson, Julia Herz, Abby Berman

Running a successful brewery is more than just making good beer. Learn the basics of marketing for craft brewers, including preparing for media interviews. Read More

marketing-and-selling
  1. Seminar

Beer and Food Boot Camp for Brewpubs and Brewery Restaurants

Craft Brewers Conference 2016Philadelphia, PennsylvaniaSpeaker(s): Adam Dulye, Kyle Mendenhall, Sean Clark, Steve Wildy, Douglass Miller

You’ve brewed the beer, but there is much more to successfully operating a brewpub or brewery restaurant. Join the discussion as a group of experts guides you through running a sustainable business model, including managing the operations, costs, training, staffing, …Read More

marketing-and-selling
  1. Seminar

Free the Beer!: An Exploration of the Relevance, Necessity, and Legality of Modern Beer Franchise Law

Craft Brewers Conference 2016Philadelphia, PennsylvaniaSpeaker(s): Alva Mather, Bill Covaleski, Tom Spadea

The sale and distribution of beer is regulated by franchise laws that govern and restrict the relationship of brewers and their wholesalers. Moderated by Bill Covaleski of Victory Brewing in conjunction with industry franchise attorneys, this presentation will focus on …Read More

marketing-and-selling
  1. Seminar

A Reasonable Approach to Trademark Enforcement: Lessons from Craft Brewers

Craft Brewers Conference 2016Philadelphia, PennsylvaniaSpeaker(s): Daniel Christopherson, Peter Egelston, Matthew Nadeau, Chris Burns

Trademark disputes come in all shapes and sizes. While some disputes are foreseeable and avoidable, others are completely unexpected. This seminar will provide a general overview of trademark disputes and will feature a panel of brewers recounting their own experiences …Read More

ingredients
  1. Seminar

Craft Malting and the Rebel Alliance

Craft Brewers Conference 2016Philadelphia, PennsylvaniaSpeaker(s): Christopher Schooley, Matt Lincecum, Wayne Carpenter

Experts discuss the revolutionary power of craft malting and small-scale barley farming. Over the last 100 years, breweries have moved away from malting their own barley to buying a small number of barley varieties from a small number of producers. …Read More

marketing-and-selling
  1. Seminar

Distribution Contracts: The Good, the Bad, and the Ugly

Craft Brewers Conference 2016Philadelphia, PennsylvaniaSpeaker(s): Candace L. Moon, Esq., Laura Lodge

This seminar will help you understand some of the key areas to be aware of when negotiating a distribution contract, including standard franchise law clauses and how to navigate them. Read More

marketing-and-selling
  1. Seminar

Crafting Package Design: Best Practices for Winning with Consumers

Craft Brewers Conference 2016Philadelphia, PennsylvaniaSpeaker(s): Danny Brager, Steve Lamoureux

This seminar will offer best practices for package design specific to the craft beer category, based on recent Nielsen study findings. Liked this presentation? You can learn more about this program here. Want one of your brands included in a future audit? …Read More

production
  1. Seminar

Going Hopless: Brewing Gruit Ales

Craft Brewers Conference 2016Philadelphia, PennsylvaniaSpeaker(s): Will Meyers, Steve Beauchesne, Brian Hunt, Anders Kissmeyer

International Gruit Day founder Steve Beauchesne will moderate a panel of some of the brewing world’s foremost experts on gruit—beer brewed with herbs, spices, and other botanicals in place of hops. The panelists will explain the tradition of this style, …Read More

marketing-and-selling
  1. Seminar

Brewing Bliss: The Marriage of Food Safety and Quality

Craft Brewers Conference 2016Philadelphia, PennsylvaniaSpeaker(s): Jason Perkins, Patrick Staggs, Shawn Theriot, Patrick Jansen

Join our panel discussion as we tackle two critical topics in our industry today. Here you will learn the fundamental requirements for a brewery food safety program and understand the differences and synergies with your beer quality program. You will …Read More

Displaying results 131-140 of 238

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The material in this Members-Only page is made possible by BA membership dues. It is the property of the Brewers Association and is not intended to be shared, in this, or any altered form, outside of our network of member companies. This information should be considered private and not public.