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Digital Advertising Opportunities

Print Advertising Digital Advertising Events Sponsored Content

  1. Advertise

BrewersAssociation.org

Whenever brewing industry professionals need current, reliable information, they go to the source: BrewersAssociation.org. Here, they find stories and press releases about the latest trends and events in the brewing industry, plus special Members-Only pages with exclusive, proprietary resources, like technical information, industry survey data and marketing tools. Your advertisement on BrewersAssociation.org will ensure your company prominent visibility with the decision makers and thought leaders of the BA community.

191,000+
Visits per Month

139,000+
Page Views per Month

$750
Cost for Run of Site

Pricing

Pricing is structured as a flat rate of $750 per month for an unlimited number of banner impressions on BrewersAssociation.org, including tablet, mobile, and responsive impressions. Discounts are available for placements longer than two consecutive months.

Monthly site sections sponsorships are also available! Take an all-encompassing approach to reaching the professional brewing industry via all digital assets available through the Association. This visibility opportunity is perfect for product launches, new companies entering the marketplace and for special announcements that you want breweries to take notice of. Ask us how!

If you are a member of the Brewers Association, your advertisement will also run in the Members-Only section of the website.

Computer/Tablet: 728 pixels w x 90 pixels h

Phone/Responsive: 320 pixels w x 50 pixels h

Image Resolution: 72 dpi

Format: RGB only, No CMYK files

File Size: 100kb maximum

Image File Format JPG, PNG, or animated GIF

(Flash files will not be accepted)

Submit artwork five business days before campaign start date. Space must be reserved two weeks prior to the campaign start date unless otherwise approved. Artwork is subject to approval.

Advertising Policy

The Brewers Association is a trade association representing America’s small and independent breweries. As such it is important for the BA to adhere to advertising standards and guidelines for its members.

BrewersAssociation.org Advertising Policy

Brewers Association Pop-Up Ad

Secure premium placement and have visibility for your company with every person that visits the official website of the Brewers Association with a dedicated 2-week pop-up ad running run of site.

26,000+
Average Total Unique Users per Two Weeks

$3,000
Cost for Run of Site

Dimensions: 

  • 680 pixels wide x 440 pixels tall
    • Will display at 340 pixels wide x 220 pixels tall

Image Resolution: 72 dpi

Format: RGB

File Size: 100kb maximum

Image File Format: PNG, or JPG

Submit artwork five business days before start date. Artwork is subject to approval.

Brewers Association Forum Sponsorship

The Brewers Association (BA) Forum is a moderated online discussion forum and the ultimate networking tool for the brewing industry, where members suggest solutions to issues, post comments or reply to other people’s inquiries, etc. In addition, a BA Forum Digest email is sent to 17,000+ members on a daily basis. Advertising opportunities associated with the BA Forum include the following:

Daily Email Sent to All Members of the Brewers Association

Get directly delivered to member inboxes each afternoon to stay top of mind when they’re seeking products and services. Your banner ad is the first thing prospects will see when they open the email.

BA Forum Home Page

The BA Forum home page is where all members land to find advice, equipment, ingredients, best practices, recent news and much more. Tie your brand to this interactive community.

BA Forum Topic Page

There are 14 topics on the Forum, and your logo will be recognized and tied to them all!

9,000+
Page Views per month

19,000+
Emails Delivered per day

$2,750
Monthly Sponsorship

Forum Digest Email: 728 pixels w x 90 pixels h banner ad

Web Forum: 150 pixels w x 90 pixels h logo

Image File Format: JPG, PNG, or GIF (non-animated)

Image Resolution: 72 dpi

Color Format: RGB only, No CMYK files

File Size: 100kb maximum

Submit artwork five business days before campaign start date. Space must be reserved two weeks prior to the campaign start date unless otherwise approved. Artwork is subject to approval.

Advertising Policy

The Brewers Association is a trade association representing America’s small and independent breweries. As such it is important for the BA to adhere to advertising standards and guidelines for its members.

BA Forum Advertising Policy

BA Weekly Banner Advertising

The Brewers Association Weekly Member Update is our definitive e-newsletter about the latest research, resources, events, news, and other happenings in the craft beer industry.  Ensure prominent visibility and stay top-of-mind with decision makers on a weekly basis with advertising in the BA Weekly.

BA Member Email ad slots
21,000+
Emails Delivered

$750
per ad per newsletter

Dimensions: 

  • 580 pixels wide x 414 pixels tall
    • Will display at 280 pixels wide x 207 pixels tall

Image Resolution: 72 dpi

Format: RGB

File Size: 100kb maximum

Image File Format: GIF, PNG, or JPG

Submit artwork five business days before start date. Artwork is subject to approval.

The New Brewer Online

The New Brewer® online is the complete online version of The New Brewer magazine, and is available to all Brewers Association members.

All digital advertisements in The New Brewer online will link directly to advertisers’ websites for immediate web exposure.

Preview the New Brewer
19,000+
Emails Delivered

52,000+
Page Views per Month

$2,500
Two-month Sponsorship

Sponsorship Benefits:

The New Brewer Online Current Issue Page

With each new issue of The New Brewer online, we will send an email announcement to members with your logo prominently displayed with the image of The New Brewer cover.

Digital Home Page Advertisement

A full-page advertisement will brand the entire page left of the cover when readers access The New Brewer.

The New Brewer Online Email Announcement

With each new issue of The New Brewer online, we will send an email announcement to members with your logo prominently displayed with the image of The New Brewer cover.

Vertical Advertisement

A vertical advertisement will display to the right of each spread providing additional exposure to all readers for the entire duration of viewing the publication

The Brewers Association is a trade association representing America’s small and independent breweries. As such it is important for the BA to adhere to advertising standards and guidelines for its members.

The New Brewer Advertising Policy

BA Collab Hour Series

The BA Collab Hour is a weekly webinar series produced by the Brewers Association every Thursday, featuring industry experts who will share the latest and greatest facts, data, analysis, and more to help brewers stay relevant and succeed. 

There are two sponsorship options:

1) BA Collab Hour Series: Sponsored Webinar – $3,750

Share your expertise and industry knowledge by hosting an online webinar, establishing your company as a thought leader delivering valuable content to the professional brewing community.

Sponsorship Benefits
Ability to present your own content for up to 60 minutes, moderated by Brewers Association staff. Platform allows the ability to present slides and be on video, as well as interact with attendees via an online chat and question & answer feature. Platform example can be viewed via a CBC Online Seminar replay here.
Banner advertisement on event registration page.
Banner advertisement on intro screen, which will be visible before presentation starts.
Banner advertisement on all webinar replays, which will be available on a dedicated BA Collab Hour page BrewersAssociation.org.
Banner advertisement in email sent to webinar registrants and attendees thanking them for attending.
Inclusion with company name or logo in all applicable Brewers Association marketing of the BA Collab Hour series including:
– Feature in the Brewers Association Weekly Member Update email that gets sent to 28,000 members, showcasing previous week, current week and next week sessions.
– Dedicated BA Collab Hour series page on BrewersAssociation.org.
– Listing on Brewers Association’s Facebook Events page.
– Full-page advertisement highlighting BA Collab Hour Series in The New Brewer.
Banner advertisement on BrewersAssociation.org for the month of your scheduled webinar.
15% discount on up to two months of advertising on BrewersAssociation.org or two issues of The New Brewer.

2) BA Collab Hour Series: Session Sponsorship – $1,750

Sponsor a BA Collab Hour Series webinar produced by the Brewers Association and receive recognition before, during and after the presentation. These sessions will be hosted on BrewersAssociation.org for many years, so your visibility extends well beyond the present.  

Sponsorship Benefits
Banner advertisement on event registration page.
Banner advertisement on intro screen, which will be visible before presentation starts.
Banner advertisement on all webinar replays, which will be available on a dedicated BA Collab Hour page BrewersAssociation.org.
Banner advertisement in email sent to webinar registrants and attendees thanking them for attending.
Inclusion with company name or logo in all applicable Brewers Association marketing of the BA Collab Hour series including:
– Feature in the Brewers Association Weekly Member Update email that gets sent to 28,000 members, showcasing previous week, current week and next week sessions.
– Dedicated BA Collab Hour series page on BrewersAssociation.org.
– Listing on Brewers Association’s Facebook Events page.
– Full-page advertisement highlighting BA Collab Hour series in The New Brewer.
Banner advertisement on BrewersAssociation.org for the month of your scheduled webinar.
10% discount on up to two months of advertising on BrewersAssociation.org or two issues of The New Brewer through 2020.

Examples:

Banner advertisement on intro screen, which will be visible before presentation starts
Logo on event registration page
Banner advertisement on all webinar replays, which will be available on a dedicated BA Collab Hour page BrewersAssociation.org

Seminar proposal (applicable only to Sponsored Webinar): Provide a summary of your intended presentation for review by our Technical staff at least two weeks prior to your scheduled seminar date.

Logo:

  • 300 dpi
  • EPS file preferred; High resolution JPG also acceptable

 Two banner advertisements (creative can be the same or different):

  • One for the webinar registration page and replay page
  • One for the BrewersAssociation.org for the month of your scheduled webinar
    • Desktop: 728 pixels wide x 90 pixels tall
    • Mobile: 320 pixels wide x 50 pixels tall
    • Image Resolution: 72 dpi
    • Format: RGB only, No CMYK files
    • File Size: 100kb maximum
    • Image File Format: GIF, JPG, animated GIF

Banner advertisement for intro screen and attendee Thank You email:

  • Dimensions: 1200 x 628 pixels
  • The banner ads for the intro screen and Thank You email are the same dimensions. You have the option of providing two unique banners or one for both placements. This banner will not be clickable.

Get in touch with our sponsorship specialist

Kim Derr

Sales Manager

Email Kim

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