Brewers Association

Brewers Association Brings Craft Brewers Conference to City by the Bay

CBC attendees at BrewExpo America®, craft brewing's top trade show

CBC attendees at BrewExpo America®, craft brewing's top trade show

Special craft beer events will be open to the public throughout San Francisco

 Boulder, CO • March 7, 2011—The 28th edition of the Craft Brewers Conference (CBC) and BrewExpo America® will take place in San Francisco the week of March 21, convening over 2,500 of the nation's most prominent craft brewers. Hosted by the Brewers Association, a not-for-profit trade association representing America's small and independent brewers, the annual conference and tradeshow will run from March 23-26, at the Hilton San Francisco Union Square.

This year will be the second time San Francisco has played host to the brewing industry, as the precursor to CBC was held here in 1989. Similarly, the city has a rich brewing history, with its first brewery opening in 1849. As seen in most areas of the country, San Francisco has enjoyed a recent resurgence of small, independent craft breweries, now with 13 brewing in the city proper, so attendees won't be hard-pressed to find flavorful beers around town.

The brewers may be greeted with foggy weather, but the industry has enjoyed its fair share of sunshine recently. Craft brewers' dollar sales were up 12 percent in the first half of 2010 and there are now over 1,700 breweries nationwide-nine percent more than last year and the largest number on record since 1905.

"San Francisco is the cradle of craft brewing and has grown to one of the top craft brewing cities in the nation," said Paul Gatza, Brewers Association director. "This is a fitting locale for our Craft Brewers Conference, and we're excited to experience the city's craft beer culture."

Conference attendance is restricted to registered brewing industry professionals, but a host of local events will be held in conjunction with CBC throughout the week. From collaboration beer dinners to special beer tastings and other fun events, San Francisco's craft beer lovers can view a full list on the calendar.

 About the Craft Brewers Conference

The Craft Brewers Conference is known for attracting renowned brewing industry professionals and supporters as keynote speakers. The CBC is the nation's largest annual gathering of the professional brewing industry. This year's event takes place March 23-26 at the Hilton San Francisco Union Square.

Conference workshop presenters cover more than 50 topics ranging from technical brewing to brewery management and marketing. A complete list of speakers and selected seminar topics is available on the conference website.

Craft Brewers Conference also includes BrewExpo America®, the nation's largest trade show for the craft brewing industry, featuring more than 200 of the top vendors in the industry. Attendees will also enjoy numerous social opportunities to sample the diversity of beers available in the San Francisco area.

Learn more about the Craft Brewers Conference at


Barbara Fusco, Sales & Marketing Director, 303.447.0816 x152


Based in Boulder, Colorado, USA, the Brewers Association (BA) is the not-for-profit trade and education association dedicated to small and independent American brewers, their craft beers and the community of brewing enthusiasts. Visit to learn more. The association's activities include events and publishing: CraftBeer.comWorld Beer Cup®Great American Beer Festival®Craft Brewers Conference and BrewExpo America®National Homebrewers ConferenceNational Homebrew CompetitionSAVOR: An American Craft Beer & Food ExperienceAmerican Craft Beer WeekZymurgy magazine; The New Brewer magazine; and books on beer and brewing. The Brewers Association has an additional membership division of 25,000+ homebrewers: American Homebrewers Association.

Beer lovers are invited to learn more about the dynamic world of craft beer at


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